Hello, travel advisor,

A booking confirmation tells clients where they are going. Thoughtful preparation helps them understand how the vacation will actually feel.

Sun Princess offers enough dining, entertainment, accommodations, and public spaces that first-time guests can easily arrive excited but unsure where to begin. A clear guide helps them make better choices before departure without removing the pleasure of discovery.

This issue’s complimentary ship guide

The Ultimate Guide to Sailing on Sun Princess

This complimentary sampler includes the introduction and first five complete chapters, together with the contents for the full book. Use it to become familiar with the guide, send it as a pre-cruise resource, or decide whether the full edition would make a thoughtful client gift.

The opening chapters help travelers begin to:

  • understand the ship’s layout and major experiences;

  • match onboard options to their own vacation priorities;

  • identify choices worth making before embarkation; and

  • arrive with useful context instead of a rigid minute-by-minute plan.

Advisor takeaway: Ask each traveler to name one “must do,” one “nice to do,” and one concern after reading. That tiny exercise can turn a broad pre-cruise conversation into specific, valuable advice.

Cruise industry radar

1. Princess has opened a substantial 2028 Alaska season

Princess has put its 2028 Alaska program on sale with 185 departures across eight ships, 14 itineraries, and multiple gateways. The program includes 86 Glacier Bay visits and both cruise-only and cruisetour options.

What to do now: Create a 2028 Alaska interest list and separate it into cruise-only, land-and-sea, multigenerational, and accessibility needs. Contact the clients with the narrowest cabin requirements first, especially those who want balconies, adjacent rooms, or a specific departure gateway.

2. Royal Caribbean is expanding its 2027–2028 Australia season

Royal Caribbean’s newly announced Australia program places three ships in the region, with departures from Brisbane and Sydney and itineraries ranging from two to 12 nights. For North American advisors, this is not only an Australia story; it creates another reason to revisit long-haul clients who have already sailed the Caribbean and Alaska.

What to do now: Search your client list for past Royal Caribbean guests interested in Australia, New Zealand, milestone travel, or pre- and post-cruise touring. Begin with the destination conversation, then use the familiar cruise brand to reduce the friction of a long-haul trip.

A free AI tool worth trying: Canva Magic Write

Canva Magic Write can help turn rough notes into concise client-facing copy inside a visual document. Canva’s free plan includes limited access to AI tools, which is enough to test a simple workflow before considering a paid plan.

Turn notes into a useful one-page handout

  1. Open a letter-size document in Canva and choose a clean, readable layout.

  2. Paste your verified notes from the cruise line and your own recommendations into Magic Write.

  3. Use the prompt below.

Rewrite these verified notes as a warm, one-page pre-cruise checklist from a trusted travel advisor. Use three sections: Before You Leave, Embarkation Day, and Your First Evening. Keep every instruction specific and brief. Do not add facts, deadlines, fees, or policies that are not in my notes. End with: “Questions? Contact me before you sail.”

Add your logo, contact details, and brand colors, then compare the result line by line with your original notes. In a few minutes, a routine information sheet can become a polished keepsake that quietly keeps your agency visible throughout the client’s trip.

Know another travel advisor who would use this?

Forward this email or share the private signup link below. They’ll receive practical ship guidance, cruise-industry updates, and advisor-friendly tools every Tuesday and Friday.

Have a productive weekend,

Leo Sotropa
Ultimate Ship Guides
Explore the complete 43-book series →

Please verify cruise-line policies, availability, schedules, and pricing directly with the supplier before advising a client. AI-generated work should always be reviewed for accuracy and suitability.

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